Keep it safe, keep it hidden

Permalink | November 11th, 2005

UK’s Home Office is reminding people to keep crime down by keeping their cell phones hidden.

Don't Play with it in Public

The new “Let’s Keep Crime Down” campaign was launched in November by the Home Office. The 3 year campaign highlights simple precautions people can take to minimise the risk of becoming a victim of burglary, car crime or robbery. It features 3 new TV and radio commercials that prompt viewers to take a thief’s-eye view of their security - using humour to dramatise the ways in which people can make life easy for criminals. This is supported by print, outdoor and ambient advertisements.

[via Crime Reduction UK]

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